AOP Lounge
The AOP is the leading representative membership organisation for optometrists, offering unrivalled protection and support to over 80% of optometrists. Lounge details coming soon...
100% Catwalk
Looking for your 2025 eyewear inspiration? Come along to the 100% Catwalk for three runway shows per day!
Optical Academy
The Optical Academy provides visitors to engage with CPD accredited education targeted at the wider practice.
Future Practice Hub
The Future Practice hosts 3 rooms dedicated to delivering industry leading content on three major topics.
Contact Lenses
Discover the leading contact lens companies across the world showcasing their products and services at 100% Optical.
Equipment & Innovation
Discover innovative optical equipment from the leading brands in the industry, only at 100% Optical.
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